brittnee anderson
 

BRAND strategY + MARKETING

brittnee anderson

Brittnee @ Kendo.jpg
 

ABOUT ME

Hello and welcome - my name is Brittnee!

I’m a San Francisco/Bay Area-based dynamic marketing strategist with over eight years of experience developing campaigns for beauty and lifestyle brands. I’ve recently pivoted into the tech industry, but my mission is still the same: helping brands identify and connect with their target audiences via compelling, culturally relevant marketing.

Want to work with me? Click here to get in touch about speaking opportunities.

 

CASE STUDIES

KVDB GBOGH EVENT

KAT VON D BEAUTY - MASCARA LAUNCH

Developed a three-prong strategy to launch the brand’s mascara and first-ever global campaign face, including two media exclusives, a press event and editor one-on-ones.

RESULTS

  • Hosted 35 top beauty editors at an event featuring talent

  • Garnered 20+ feature stories on launch day (30M+ reach)

  • Maintained momentum post-launch via varied story angles


MY EXPERTISE


PRE-LAUNCH. POST-LAUNCH. EMERGING.

I work with early-stage brands to develop the strategy that introduces them to the market; foster profitable new business partnerships; and, master their message to connect with their target audience through digital and traditional marketing campaigns.


BRANDS I’VE WORKED WITH